| The company |
Mabrouka cultivating company is the first producer of seedlings of olive-trees and citrus fruits in Tunisia (70% of the market shares).
But Mabrouka is also the first laboratory of in-vitro farming in the field of industry in Tunisia.
It is fitted with up-to-date equipment and a highly qualified staff including a graduate with a PhD in plant-like biotechnology.
The good results achieved by Mabrouka have been the fruit of the rigorous determination of its founders and personnel who, since 1994, have combined successfully agriculture and technology.
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But it is also because we always carried the satisfaction of our clientele, the quality control and the research and development, as our main priorities.
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| Mabrouka production structure is: |
Mabrouka c´est :
- A farming area over about 495 acres
- seedbeds stretching on nearly 124 acres with private woods of about 25 acres.
- Seedbed structure (about 124 acres):
- Covered area (greenhouse): 37 acres.
- Shaded area: 13 acres
- Breeding area: 50 acres
- Woods: 25 acres
- A high tech laboratory of 3,000m² including 15 laminar flowing hoods, 3 autoclaves (1,300 liters), a cultivating room (600 m²) having a volume of 600 m³, and 5,000m² of greenhouses highly controlled for the acclimatization and the breeding of in-vitro seedlings.
- A qualified team sharing common values made up of 3 agricultural engineers, a PhD in biotechnology, 7 technicians, and 200 workers.
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| Output |
- Seedlings of olive-trees: 5 million
- In-vitro seedlings: 2 million
- Citrus fruit seedlings : 150 000


 
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| Our objective |
- - Provide farmers and tree nursery owners with young seedlings of high quality, adapted to their needs and their conditions.
- Contribute to agricultural research to come up with new techniques


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| Strategy |
In addition to its national leadership, the managers in charge of Mabrouka have always enhanced it to an international scale.
Even though our products have been marketed there for a long time, we are always seeking to develop our market through our export department.
- 2007-2008 : opening of a subsidiary company in Libya.



- 2008-2012 : opening of a subsidiary company in Algeria.

- 2008-2009 : access to the Central Europe, Southern Europe and USA market.
- 2009-2012 : the objective is to have access to the Middle-East market.
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